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The Zen of Book Signing
March 4, 2008

New fan Samantha and Liz Kreger


On Saturday, Liz Kreger was signing her debut novel, Forget About Tomorrow in Waldenbooks at the local mall.  While watching, I noticed that people would peek over to see what was going on, but not necessarily approach Liz.  I, of course, had to check it out and while I was there I talked to some of the customers.  My question was, "Would you approach an author at a signing?  Why or why not?

Samantha, 16:  Maybe if I knew who the author was, then I probably would.

Jenny, 47:  If I read the book, or knew of the author.

Tina Maria, 37:  Oh, yeah.  I have in the past.

John, 56:  Not really, I wouldn't want to bother them.

Beverley, 33:  I wouldn't because I would feel guilty if I didn't buy the book.

Rose, 72:  Absolutely!  If they could take the time to come to the store, then I want to meet them.

Kelly, 24:  I wouldn't know what to talk about.

WisRWA members offering their support.  Liz Lincoln, Karen Miller and Edie Ramer

Fellow author, Edie Ramer, says, "I have gone to booksignings of other authors.  These are people I like, I like books and bookstores, so unless my hubby and I have something planned that I can't get out of, I'll be at the signing to support them.  It's always fun."

In talking with Liz later, she commented, "The signing was phenomenal.  I sold out over 40 books by 2:15 (The signing started at 1:00 ).  In fact, both of my bosses showed up and there weren't any left.  It was an incredibly satisfying experience and a great ego stroker.  

                                 
Cindi (at Waldenbooks) wants me to set up a second signing in a couple of weeks.  Having a good first signing really builds the confidence in an author.  I know that every signing will never be this close, but it was a wonderful first time."
                                    

So my question to you is, what could be done to make people feel more comfortable approaching authors at signings?  Should there be a greeter in the store to steer people in the right direction and suggest speaking to the author?  Should the author make the first move and encourage conversations?  Is having chocolates on the table the way to go?

Would having this guy standing at your booksigning table help?
                 

Bottom Line:  I would do great at a booksigning because I'd be yelling, "Come on over...free stuff."  But then I'd have to actually write a book and that's not happening...ever.
                                      


Posted by Barbara Vey on March 4, 2008 | Comments (24)


March 4, 2008
In response to: The Zen of Book Signing
Kristen Painter commented:

I almost always check out a signing. The writer in me is too curious not to!




March 4, 2008
In response to: The Zen of Book Signing
Jade Lee commented:

Tell you what...I'll do the research for you, Barbara. Just loan me DA GUY for my next 100 signings and we'll see if he makes a difference. All in the name of science, you know... *grin*




March 4, 2008
In response to: The Zen of Book Signing
Jade Lee commented:

Tell you what...I'll do the research for you, Barbara. Just loan me DA GUY for my next 100 signings and we'll see if he makes a difference. All in the name of science, you know... *grin*




March 4, 2008
In response to: The Zen of Book Signing
Marcia Colette commented:

There was a time when I didn't approach writers in the bookk store because chances are they weren't writing anything I wanted to read. That was teh reader and not the writer. Now that I am the writer, I'll be approaching every writer who has a signing regardless of what they write. The biggest fear of a writer is that nobody shows up to their signing. I want them to know that they at least have one. Me.




March 4, 2008
In response to: The Zen of Book Signing
Tawny Taylor commented:

As an author, it's agonizing to sit at a table and watch people hurry by, their eyes averted because they're afraid to "bother" you or get "trapped" into a hard core sales pitch. Sometimes, I'd love to just shout, "Hey, I just want to chat. I promise I won't stuff my book down your throat." LOL Your suggestion of a greeter is brilliant. Although the hunk sounds good, a lot of people would be intimidated to approach a man that looks like that. But a friendly store sales person, handing out fliers or promo stuff at the door and giving a few-word intro would be a huge help, IMO.




March 4, 2008
In response to: The Zen of Book Signing
Edie Ramer commented:

Barbara, thanks for being such a supporter of writers! Years ago, before I started writing, a writer stood at the entranceway of a bookstore instead of sitting at a table, and started talking to me as I walked in (kind of like you did with Samantha and her mother). He told me it was his first book and he was there for the signing. It was an adventure book, and when I said that wasn't my kind of book, he asked what I did read. I told him mysteries (which I was into at the time), and he said his book had a mystery. I ended up buying it. I've forgotten the book but I've never forgotten him. You have to have a special personality to do something like that, but it worked for me.




March 4, 2008
In response to: The Zen of Book Signing
Liz Kreger commented:

Thanx for the terrific piece, Barb. It really was a fun signing. The mall was extra busy for whatever reason, so it was to my advantage. LOL. As a reader I was the same way ... didn't go to signings. Probably felt intimidated or something. Now, as a writer, I can see how foolish my attitude was. Writers LOVE to talk about their books, the craft, how they got started ... whatever. Don't feel like you have to buy a book ... I personally wouldn't mind. But I'd love to talk to you.




March 4, 2008
In response to: The Zen of Book Signing
Liz Kreger commented:

Incidently ... if that guy was standing at the entrance greeting people, I would have been hangin' with him rather than sitting at my table. LOL.




March 4, 2008
In response to: The Zen of Book Signing
Marilyn commented:

Even before I was a writer I'd stop by a book signing to check it out. I didn't feel guilty if I didn't buy the book either, but I'm sure others would. The greeter idea is great. And they could add that there's no hard sale going on but they won't stop you if you want to buy the book. ;-) Maybe a greeter AND hunky guy is the way to go. I think Rocki St. Claire had a real bodyguard at one of her book signings once. Appropriate since she writes about them.




March 4, 2008
In response to: The Zen of Book Signing
Jessica commented:

I got a big chuckle out of Jade Lee's response. Regarding signings--I've never been to one at a bookstore, and I'm a book publicist who sets them up for a living *shame* I'll have to do my penance and check a few out at my local shop.




March 4, 2008
In response to: The Zen of Book Signing
elizabeth Dulemba commented:

A greeter - yes! I usually sit and talk to the children's book buyer, but if there was somebody standing nearby doing the "catch and grab/inform" thing, I think that would be helpful. :) e




March 4, 2008
In response to: The Zen of Book Signing
Cynthia Eden commented:

Liz, congratulations on the wonderful signing! I'm in the process of planning my first store signing (yikes!!) so I really enjoyed reading the customer comments--always nice to know what the folks in the stores are thinking.




March 4, 2008
In response to: The Zen of Book Signing
Linda Wisdom commented:

As a writer I know signings can be totally fun or totally agonizing. I've had both. Most interesting was when an obvious gang member came up to me, asked me about my book then shook my hand and thanked me for writing. Linda




March 4, 2008
In response to: The Zen of Book Signing
Linda Wisdom commented:

As a writer I know signings can be totally fun or totally agonizing. I've had both. Most interesting was when an obvious gang member came up to me, asked me about my book then shook my hand and thanked me for writing. Linda




March 4, 2008
In response to: The Zen of Book Signing
Karin Tabke commented:

Liz, I was with you in spirit! I'm so happy it was a smashing success. You deserve it. :)




March 4, 2008
In response to: The Zen of Book Signing
Karin Tabke commented:

Liz, I was with you in spirit! I'm so happy it was a smashing success. You deserve it. :)




March 4, 2008
In response to: The Zen of Book Signing
Marie-Nicole commented:

Congratulations, Liz. What a great book signing.




March 4, 2008
In response to: The Zen of Book Signing
Jody W. commented:

I have been too intimidated to do a signing so far. Sounds like you had a great time, Liz!




March 4, 2008
In response to: The Zen of Book Signing
Liz Kreger commented:

Thanx, everyone. It was a great first signing and while its doubtful that future ones will be as successful, it was the perfect way to get my feet wet. I'd say go for it, Jody. I thought it was fun and certainly and education.




March 4, 2008
In response to: The Zen of Book Signing
Dina commented:

If I were to run into an author signing, I'd stop. I may not know who they are, but I would ask them questions about their books. I might be interestd in reading them, but may have never known it. They are there to help us ad promote themselves.




March 5, 2008
In response to: The Zen of Book Signing
Brenda Nelson-Davis commented:

I think I would talk to a new author at a book signing. I seem to have conversations with most people I meet, even if I don't know them, but I'd definitely talk to Liz. She has a way of drawing people to her. Kudos on your first signing Liz!




March 5, 2008
In response to: The Zen of Book Signing
Shari Anton commented:

I was so bummed that I missed this signing! Glad it was so great, Liz.




March 13, 2008
In response to: The Zen of Book Signing
voodoogoddess commented:

I love chatting with authors. It great to find out what they write and like to read. Marie




March 13, 2008
In response to: The Zen of Book Signing
Minnette Meador commented:

Thanks you so much for posting this, Barb...I have my very first signing on Saturday and this makes me feel so much better! There are some wonderful pieces of advice here...the book store owner is having me do a reading and a talk, so hopefully that will get people to pay attention. Does anyone else have experience with this? Minnette ;)





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